Vicente Lopez interviewed by elEconomista.
What is the usual flaw in telephone based customer services?
In more than a 20% of the cases, these services do not resolve the client's query in a single call. On the other hand, many companies have invested a minimum amount on their customer services, which has deteriorated the quality of said saervice. This is now starting to change and the Spanish leading companies are starting to invest on quality.
See full article at elEconomista.